LET THERE BE DRAGONS, POWERHOUSE BOOKS &
ARCANA: BOOKS ON THE ARTS
INVITE YOU TO JOIN US FOR

@LEECLOWSBEARD
BOOK LAUNCH + CELEBRATION
TUESDAY, JULY 17th 4 - 7

ARCANA: BOOKS ON THE ARTS
 8675 WASHINGTON BOULEVARD, CULVER CITY, CA 90232
  SALES@ARCANABOOKS.COM   310.458.1499
MAP + DIRECTIONS

In honor of Lee Clow, @leeclowsbeard is the first publication of Let There Be Dragons, a new multimedia studio. For four decades, Lee Clow has created and shepherded radical and iconic advertising ideas that move us emotionally. Clow has become a legend within the advertising industry and one of its most visible spokesmen. Yet his wisdom, wit, and positions on advertising, business, and life have never been compiled in a single place - until now.

A young writer named Jason Fox, previously unknown to Clow, began channeling him on Twitter with tweets that were said to have emanated from Clow's signature beard. Day-by-day, @leeclowsbeard offered up sly and witty 140-character sentences that inspired people to come up with better ideas and offered suggestions on how to persuade clients on how to buy these better notions.

Today, @leeclowsbeard boasts over 20,000 followers worldwide, along with (the real) Lee Clow's support. Some of the most choice posts have been compiled here along with captivating photographs of Clow himself. It's a must-read for anyone involved in advertising, marketing, business at large, and creative fields of all types.

Please join us in Culver City's Historic Helms Bakery at the new Arcana: Books on the Arts designed by Johnston Marklee in collaboration with Landlocd for refreshments, an exclusive limited "signed" edition of the @leeclowsbeard book ($ 24.95), and the chance to check out the new Let There Be Dragons mobile office designed by Jeffrey Allsbook of Standard Architecture.